Fleur | Behind The Design

I’m so excited to share the story behind our latest print, Fleur - a design that feels especially close to my heart. Fleur was created as a love letter to the original Mirror Mirror aesthetic: strong, feminine, and confidently refined. 

It’s a nod to where we began, but also a step forward - drawing from global runway trends and the fresh energy of the spring/summer season.

What makes this print truly special is its thoughtfully layered composition. There’s a subtle patchwork sensibility woven through - each element carefully placed to evoke a sense of intentional, curated beauty, like pieces of a story stitched together.

This season, florals and lace are having a bold resurgence, and we’ve paired them with structured tailoring to create a beautiful balance of softness and strength.

We’ve brought Fleur to life in a wearable palette of rich burgundy and soft pink - two key shades this season, anchored by warm, creamy beige. It’s designed to mix and match effortlessly, whether you’re keeping it neutral or embracing colour. Personally, i'm wearing this print with my old faithful denim, the more lived in, the better!

Fleur is more than a print - it’s a reflection of the Mirror Mirror woman: multifaceted, bold, and beautifully put-together. 

I hope you love wearing it as much as we loved creating it.

With Love, Sarah  x