15 Years of MMB A Milestone to Remember

Mirror Mirror Boutique just turned 15, and what a milestone it was!

We celebrated with a dreamy luncheon at Reign in the QVB, right in the heart of Sydney, hosted by the ever-charismatic and hilarious Amy Gerard - radio host, podcast personality, and dear friend of MMB.

It was such a joy to have the whole MMB team together, alongside some of our favourite inspirational women, all dressed head to toe in pieces from our Anniversary Collection. The energy in the room was incredible, full of laughter, cheers, and a real sense of celebration.

Over a delicious lunch, our Milestone Birthday Collection, EVOLVE was on full display.

This limited-edition collection has been such a labour of love, designed to capture the journey of our fifteen years. Four exclusive prints paired with complementary tones reflect how our style, and our story - has grown and shifted over time.

The highlight of the day was founder Sarah’s heartfelt speech. She shared openly about the highs and lows of running a business for so long - from welcoming babies while juggling work, navigating financial challenges, opening and closing stores, to building a brand that’s proud and growing. Her words reminded us all of the resilience, courage, and passion behind MMB, and hinted at some very exciting plans for international expansion!

It was a beautiful reminder of how far we’ve come, and a moment to celebrate not just the brand, but every woman who’s been part of our journey. Here’s to 15 years of style, growth, and the next chapter yet to come.

With Love, MMB x